- exhibition design - creative direction - visual design - graphic design - CGI - 3D modeling - character design - 3D motion graphic - motion graphic - copy strategy - creative content
Lineapelle, InTheMaking ATTO III
For the Third Edition of “In The Making”, presented by Lineapelle and directed by Giorgio Linea, our studio led its creative and design direction.
Inspired by humankind’s ancient connection to leather, the space was designed as a modern reinterpretation of a prehistoric village. Each area was crafted to evoke a sense of place and purpose, highlighting the artisanal heritage of leather in its most elemental form. In The Making ATTO III is a Back to the Origins, where representations and contexts of past eras come to life Between Matter and Technology.
We meticulously oversaw every detail to bring this vision to life: from the initial concept to exhibition design, from on-site setup to CGI content production.
Credits
Creative Direction, Exhibition Design, Motion Graphic, Graphic Design & CGI: 3DD Factory
Forniture Design: IAMMI
Partner: Re Mat & Giorgio Linea
Interactive Design & Technology: Stark