- CGI - 3D modeling - 3D motion graphic - creative content - ADV campaign
Pupa, Vamp! lipstick
A good example of how 3D animation can be supportive when realization in reality may be complex. The Pupa Vamp! lipstick is narrated through its color variations and applied by the actors emphasizing its diversity.
To ensure a match between real footage and 3D animations, avoiding discrepancies and visual inconsistencies, we faithfully reconstructed the Lipstick with CGI. Additionally, we analyzed the actors’ movements during the launch phase of the object. This resulted in a slow-motion effect capturing the product’s peculiarities and a closing scene movement consistent with the rest of the storytelling.
Credits
Director: Sergi Planas
Concept & Art Direction: Bordel Studio
Production: Tapelessfilm
Dop: Ernandzz
1st AD: Valeria Vig
Ass. Direction: Leungkasui
CGI: 3DD Factory